Green Business Marketing Advice


Marketing is a key component of getting any business off the ground, especially a small green business, such as a green building or green roofing business, with a limited budget to spend on reaching an audience and growing a customer base. I talked with Sarah Bodnar of Social Media Sisters, who does a lot of work with environmentally-conscious companies, to get some tips and tricks on developing an integrated marketing strategy that will take full advantage of the tools at your disposal, and won’t break your pocketbook in the process.

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